December 6, 2024 | 5 min read

Card Program Management: Unlocking success with embedded finance

Marqeta
The business opportunity of a card program may be clear. However, how to make a card program successful may not be, especially if you’re new to payments or facing resource constraints.  
Marqeta has pioneered the modern card issuing and processing industry for well over a decade and knows first-hand that card programs are complex and require time, resources and expertise to meet business goals.  
The good news - you don’t have to do it alone. Partnering with a card program manager can reduce the complexity and provide you with guidance, resources and confidence to take a leap and turn your card vision into reality. 
At Marqeta, we not only understand payments but also have the expertise and resources to drive and scale your success. Here are 6 ways that our program management expertise can help you thrive when it comes to a card program.  
1. Comprehensive Payment Expertise
Navigating the complexities of payments is no easy task, but with our extensive experience, we ensure the process is as seamless as possible. As your card program manager, we take ownership of the crucial relationships that drive your program's success. This allows you to stay focused on what you do best—delivering exceptional value to your customers—while we ensure that your payment infrastructure remains robust, compliant, and ready to support your growth.
2. A Proven Track Record
For many years, we’ve worked alongside a generation of innovators who have broken down barriers in the financial landscape. Our track record speaks for itself: we’re problem solvers who have consistently delivered successful outcomes for our partners. Whether it's launching a new card program or scaling an existing one, we have the proven expertise to help you overcome challenges and design a card program that is as unique as your brand.
3. Protecting Customers & Cardholders at Scale
Your customers’ trust is paramount, and safeguarding their interests is at the core of what we do. Our platform offers enterprise-level scale, ensuring that your cardholders are protected as you grow. Moreover, our program management includes innovative tooling that automatically monitors your program and detects fraud, helping to protect both you and your cardholders. 
Marqeta processes approximately $1 billion in transactions daily, with a total processing volume reaching $71 billion. This level of scale ensures that no matter how much your business grows, we have the capacity and resources to support you every step of the way.
4. A Committed and Adaptive Partner
As your business evolves, so do we. We’re committed to meeting the changing needs of your company, and adapting our services to support your growth.  When it comes to managing a card program, we’ll take on the responsibilities you want us to handle, exactly when you ask us to. We can easily adjust the level of ownership as your needs evolve.  
Whether you're entering new markets or innovating with new products, we provide the flexibility to accommodate changes in transaction volumes and user demands.  Additionally, as program manager, we use data and insights to identify ways to optimize your card program so that you can continuously reach new heights.   
5. A Track Record of Compliance
It’s essential to think about risk and compliance before launching a card program. And today’s thorny regulatory environment means banks and their fintech partnerships are under an even bigger microscope. Risk and compliance infrastructure must be set up from the get-go, with the right combination of people, processes and tools in place.
Marqeta's deeply experienced professionals proactively manage risk and regulatory compliance, staying ahead of legal and regulatory changes that can impact your card program. Our comprehensive approach helps keep you protected, allowing you to focus on growing your business.

“Marqeta stands as a trailblazer in embedded finance innovation, and the compliance team holds the key in helping to deliver exceptional payment experiences for consumers.”
Alan Carlisle, Chief Compliance Officer - Marqeta
6. Dedicated Support to Drive Growth - we’re with you every step of the way 
We don’t just set up your card program and leave you to figure things out on your own. Our dedicated support team is there for you and your cardholders every step of the way, every day. We’re committed to helping you scale your program and conquer new opportunities, providing the guidance and expertise you need to drive growth.
By choosing Marqeta, you’re partnering with a team that understands the intricacies of embedded finance, owns the key relationships necessary for success, and is committed to your long-term growth. We work with leading companies and together we create a payment experience that not only meets but exceeds customer expectations.
Read more about our full suite of program management capabilities in our latest ebook, "The Power and Possibilities of Proven Card Program Management."
Learn more about Marqeta’s card program management capabilities here.

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