July 11, 2024 | 2 min read

How modern card program technology can ignite your trading platform

Marqeta
With the rapid proliferation of trading platforms and apps in recent years, competition today is red hot. This means that it’s vital for innovators to redouble their efforts to engage existing and prospective customers. As a digital builder developing a modern trading platform, you should be able to simplify customer access to their investments and embed trading into their everyday lives.
One way to do this—and to make your proposition much more compelling—is with the latest payment card functionality and programs that enable you to:
  • Make investment earnings and opportunities accessible in real time
  • Open up a range of spending options
  • Deliver compelling trading rewards to drive engagement and spending
  • Enhance your platform’s value proposition with a suite of banking functions
  • Deliver real-time insights to create engaging experiences and boost customer loyalty
In addition to seamless deposits and withdrawals, payment cards give trading innovators the ability to extend their services into new areas to create compelling propositions.
So, ready to deepen customer engagement with all the superpowers that a digital card program can bestow on trading platform innovators? Then
read our investment platform ebook
to learn more about Marqeta’s robust suite of value-added financial products and services.

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