July 3, 2024 | 2 min read

Marqeta announces new EU customer Swiss4

Marqeta
Today we announced a new customer in the EU, Swiss4. As part of Swiss4’s recently launched application that combines financial services and high-end lifestyle management, the first of its kind in Switzerland, Marqeta is providing real-time and personalised digital payment services for their customers. 
With our platform, Swiss4 can swiftly design and introduce novel payment features, continually enhancing the end user experience. With Marqeta, Swiss4 reinforces its commitment to providing state-of-the-art digital financial solutions, ensuring a convenient, secure, and efficient transaction experience for its customers.
Swiss4 was founded in 2020 and is one of the first companies in Switzerland to obtain its fintech licence from the Swiss Financial Market Supervisory Authority (FINMA). Swiss4 has created a financial services application, now available across Switzerland, combining a multicurrency account, payment and foreign exchange facilities, personalised lifestyle management services for organising leisure activities – travel, hospitality, gastronomy, access to prestigious cultural and sports events, recommendations for experiences, and private events for its members.
“We sought out a partner that was experienced not only in the Swiss market, but also across Europe, and could support our future expansion plans when the time comes,” said Zhina Asmei, co-founder and CEO of Swiss4. “Marqeta is a trusted solution that can meet our requirements for a flexible, scalable and personalized offering with the latest capabilities that our customers are seeking.” 

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