Creating a Loyalty Program That Works

Loyalty programs are an effective way to build customer affinity and grow revenue. Showing customers that you appreciate them, and understand their preferences, needs, and lifestyle is a great way to give back to those who support your business.  

A well-designed rewards program can take into account program, user, and transaction level data, both enabling cardholders to receive incentives best suited to them and allowing you to customize the experience to best meet the needs of your users. Watch Marqeta and Kard's insightful 40 minute conversation on how to build a meaningful, personalized loyalty program.