Marqeta Cookies and Related Technologies Notice

Marqeta, Inc. (“Marqeta”, “we”, “our”, or “us”) is committed to protecting personal data and privacy rights. This Cookies and Related Technologies Notice (“Cookies Notice”) explains what cookies and similar technologies are, how we use them with our Services, and what rights you have. We hope you take some time to read through this Notice carefully, as it is important.

Services (“Services”) include purchase, access, use, interaction, or engagement of our: website(s), app(s), online feature(s), social media platform(s), customer service channel(s), dashboard(s), and sandbox(es).

Changes to this Cookies Notice may be made periodically to reflect changes in our data practices or relevant laws. If the changes we make are material, we will provide you with notice or obtain consent regarding such changes if and as required by law. If the changes we make are non-material, this Cookies Notice will be updated by posting an updated version of this Cookies Notice on our website. You can tell when this Cookies Notice was last updated by looking at the date at the top of the Cookies Notice.

For more information about Marqeta’s data privacy practices, please review the Marqeta Privacy Notice.

Cookies are small text files that are stored on your browser or device by websites, apps, online media, and advertisements that are used to remember your browser or device during and across website visits. They can be stored either directly by a web browser or by using an application that relies on a web browser. Cookies are widely used by website owners in order to make their websites more efficient, as well as to provide reporting information. Cookies set by the website owner (in this case, Marqeta, Inc.) are called “first-party cookies”. Cookies set by parties other than the website owner on the owner’s behalf are called “third-party cookies.” Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g. advertising, interactive content, and analytics).

We also utilize other technologies that may identify you or the devices you use. For example, “pixels” (also called pixel tags or beacons) are small blocks of code installed on (or called by) a web page, app, or advertisement which can retrieve certain information about your device and browser, including the device type, operating system, browser type and version, website visited, time of visit, referring website, IP address, advertising identifiers, and other similar information such as the small text file (i.e., the cookie) that uniquely identifies the device. These pixels enable us to recognize when someone has visited our website or opened an email that we have sent them and allows us to monitor the traffic patterns of users within our site, to deliver or communicate with cookies, to determine whether you have come to our website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. Pixels provide a way for third parties to set and read browser cookies from a domain that they do not themselves operate and collect information about visitors to that domain, typically with the permission of the domain owner.

“Local storage” refers generally to places on a browser or device where information can be stored by websites, ads, or third parties (such as HTML5 local storage and browser cache).

“Software Development Kits” (also called SDKs) function like pixels and cookies, but operate in a mobile app context where pixels and cookies cannot always function. The app developer can install pieces of code (i.e., the SDK) from partners into the app, and thereby allow the partner to collect certain types of information about user interaction with the app, as well as information about the user device and network details.

The specific types of first and third-party cookies and the purposes they serve are described below: